.Club is the ideal domain extension for the social world we live in. The Internet has connected us in ways we never dreamed of. Everyday, communities and groups are forming around every imaginable interest. Whether a tribe of 2 or 2000, there’s never been a better, easier time for people to come together around a common passion. A .Club domain name immediately tells the world it's a place where people who share a common interest can meet, whatever their passion may be.
DotClub has been on a global tour visiting with and getting feedback from their channel partners. HEXONET recently had a chance to catch up with them in our Vancouver office and from that meeting, we would like to pass on some exciting updates about the registry:
- .CLUB has sold over 80,000 domain names since launch, making it one of the best selling new top-level domains (TLD). It is now ranked #3 among all the new TLDs.
- A key benchmark for any new TLD is the percentage of domain names that actually resolve - meaning customers in the real world are using a domain name. DotClub is again one of the leading new TLDs for resolving domain names. In fact, they have signed up several high-profile celebrities like 50 Cent and Demi Lovato as well. DotClub has an excellent listing of live sites here - http://nic.club/live-sites/
- DotClub is extensively and aggressively marketing their domain name globally. Most recently, they ran an outdoor Canadian media campaign in Toronto, Montreal and Vancouver. Advertising was purchased on 200 taxi tops in Toronto, 200 taxi tops in Montreal, and 2 large tour buses in Vancouver. You can see HEXONET.Club featured on the tour bus here.
- Most importantly, .Club end user sale prices are on the rise. Recently, Eat.Club sold for $20,000 to a specialty employee-meals catering company, Eat Club, which switched from the domain name MyEatClub.com.
HEXONET would like to thank the DotClub team for all their hard work and effort in making the .Club domain a success. This is one new TLD to keep an eye on! Resellers, please note that Marketing collateral for .Club can be accessed in the HEXONET control panel under Tools / Marketing Center.